To attract the Millennial mob, its target audience for this new lowrider model, Indian is seeking to capture the spirit of a type of biking that had gone out of fashion before their parents were even born. READ ON
Indian is coming late to the bobber party but with its blacked-out lowrider version of the Scout it’s targeting a more youthful market.
To attract the Millennial mob, its target audience for this new lowrider model, Indian is seeking to capture the spirit of a type of biking that had gone out of fashion before their parents were even born. READ ON